Turtle Beach, a company known for being the largest provider of video game headsets in the world announced that they are releasing a Turtle Beach Headset in China. This came as a shock to many as this is the first that that Turtle Beach has ever launched one of their products in the country of China. The two headsets that will be launched in China include the “Turtle Beach XO Four” and the “Turtle Beach XO Seven”.
Both of these headsets are being released only for the Xbox One as the Playstation 4 isn’t available in China. These headsets will also be compatible with PC’s as China has the largest PC Software Market in the world. Its estimated to be 2.5 times larger than the USA’s PC Software Market. Roughly two hundred and twenty five million people play video games in China on a daily basis, sixty five million of those players are considered to be hardcore games. Entering this market could be one of the best financial moves that Turtle Beach has made since they first started operating.
Turtle Beach also noted that they will be releasing PC Standalone Gaming Headsets instead of just compatible PC Gaming Headsets in the future. These two PC Standalone Headsets include i60 & Heroes of the Storm. It’ll be interesting to see how these gaming headsets do in the market in China.
We’ll keep you updated on any new announcements that Turtle Beach makes for their operations in China.